### **Overview** Trans India House Impex Limited (TIHIL), formerly known as IO System Limited, is a service-oriented international trade conglomerate established over **35 years ago**. Listed on the **BSE Main Board**, TIHIL specializes in **export, import, and merchant trading**, acting as a bridge between domestic manufacturers and global markets. The company facilitates end-to-end trade solutions, including market identification, product sourcing, compliance management, and transaction execution. TIHIL has carved a niche in **Ceramic Tiles, Textiles, Fabrics, FMCG, Packaging Products, and Building Materials**, serving clients across **India, West Africa, UAE, USA, Asia, Europe, Australia, and the Middle East**. With a strong presence in **Western Africa**—particularly Senegal—and the **UAE**, the company is transitioning from a traditional trader to an integrated player through targeted expansion into manufacturing, retail, and digital innovation. --- ### **Core Business & Markets** - **Primary Export Products**: - **Ceramic Tiles**: Marble, mosaic, porcelain, and granite variants in diverse sizes and designs. - **Textiles & Fabrics**: Home textiles and fashion fabrics (GSM 120–180), customizable for Western-style apparel. - **FMCG**: Spices, rice (notably *Teranga Rizblanc Rice* launched in Senegal), alkaline Kangen Water (exclusive exporter), cooking oil, and confectionery. - **Packaging**: Water-resistant PP bags with customizable designs and FSSC 22000-certified dehydrated vegetables (halal & kosher compliant). - **Geographic Reach**: - **International**: Strong footholds in **Senegal, UAE, West Africa**, with emerging presence in the USA, Europe, and Asia. - **Domestic**: Pan-India operations, with plans for nationwide retail expansion. - Sales are **geographically diversified**, reducing reliance on any single market. - **Supply Chain & Trade Model**: - Operates as a **merchant trader**, leveraging a network of domestic suppliers and global buyers. - Uses a **three-tier distribution model** (sales team, distributors, retailers) to ensure market penetration. - Maintains strong **logistics and trade finance partnerships**, including government-backed mechanisms. --- ### **Strategic Expansion & Diversification** #### 1. **Retail Expansion in West Africa** - Opened **four warehouse-cum-retail outlets** in **Touba, Mbour, Keur Massar, and Patte D’Oie (Senegal)** in 2024, offering premium ceramic tiles, sanitaryware, and bath fixtures. - Launched a **specialized sports footwear showroom in Dakar** (operational Dec 2024) under its rebranded **RAVEN** footwear brand. - Focus: Sports and football footwear. - Performance: High footfall, strong sales conversion, positive customer feedback—paving the way for regional retail roll-out. #### 2. **Domestic Retail & Brand Re-entry** - Established **TIHIL IDA Group Private Limited** as a domestic subsidiary. - Rebranding and scaling **RAVEN** as a pan-India footwear brand. - Strategic goal: **Retail dominance across India** with consumer-focused branding and product availability. #### 3. **Vertical Integration in Textiles** - Plans to establish a **vertically integrated knitting unit** to control quality, customization, and sustainability. - Aims to reduce dependency on external suppliers and mitigate risks from price volatility. #### 4. **Digital Innovation: TIHIL Pro** - In development: AI-powered **"TIHIL Pro" mobile & web app**, set for launch by FY2025. - **Objective**: Digitize and streamline export operations for Indian SMEs—offering market intelligence, logistics, and compliance support. - Backed by investor funding and promoted as a transformational tool for the Indian export ecosystem. #### 5. **Joint Venture & New Verticals** - Formed **TIHIL NVBF Media House Private Limited** with **Nicky & Vicky Bhagnani Films**. - Focus: Digital content, influencer marketing, celebrity endorsements, and brand storytelling. - Strategic intent: Enhance brand visibility and consumer engagement, especially for FMCG and retail products. --- ### **Notable Milestones & Initiatives** - **Vibrant Gujarat Global Summit 2024**: - Conducted **90+ international B2B meetings**, creating potential partnerships and investment opportunities. - **Corporate Infrastructure Growth**: - Acquiring a **new corporate office in Ahmedabad** (under construction) to support operational scaling and improved stakeholder collaboration. - **Export Orders**: - Secured **$73.85 million (INR 600 crore)** in export orders for pharmaceutical antibiotics (Feb 2023). - **Private Label Launches**: - *Teranga Rizblanc Rice* in Senegal—positioned for local consumer preferences. - Exclusive global rights to export **Kangen Water** (premium alkaline water using Japanese technology). --- ### **Leadership & Promoters** - **Mr. Irfan Abdulrahimbhai Qureshi** (13.48% stake): - Leads textile exports; over 12 years of experience; oversees procurement and international market strategy. - Net worth: ₹133.98 lakh (as of Dec 2021). - **Mr. Mayank Suresh Jolly** (13.17% stake): - Manages export procurement and supply chain; expertise in negotiation and logistics. - Director at Esportare India, Sunsource Capital, and Citrine Buildcon. - Championed the TIHIL Pro digital initiative. - **Sunsource Capital Services India Limited** (28.70% stake): - Key institutional promoter and strategic investor. --- ### **Operational Strengths** - **Trade Compliance Excellence**: Dedicated legal and regulatory team ensuring adherence to international customs, import/export controls, and product standards. - **Global Alliances**: Strong partnerships in **logistics, shipping, and trade finance**, enabling scalability and reliable execution. - **Market Intelligence**: Uses advanced research to anticipate trends, adapt to geopolitical shifts, and identify growth markets. - **Technology-Driven SCM**: Employs advanced supply chain systems for efficiency and timely delivery.