Unique Organics is fundamentally a bridge between India’s farm surplus and the world’s need for animal nutrition - a 33-year-old merchant exporter that has steadily built a domestic manufacturing brand on the side. Incorporated in 1993 in Jaipur, it began as a trader of agricultural commodities and has since layered on its own cattle-feed production, all while operating as a Government Approved Two Star Export House. The recurring approach is simple: buy and sell what the market needs right now, using a deep network of buyers and sellers, and make your own branded products only where you see steady local demand. # Business segments Two faces of one engine - an international trading desk that moves whatever is in demand, and a domestic manufacturing brand that feeds India’s dairy herds - both built on the same sourcing network and processing plant. ## 1. International trading: the merchant engine that follows global demand **This is a relationship business that earns its keep by sourcing cereals and feed ingredients from Indian farmers and selling them to overseas feed mills and food companies, with the product mix shifting year to year as prices and demand dictate.** - **A flexible basket, not a fixed factory** - the company exports whatever agricultural commodities are in demand, including Rice, Maize, Soybean Meal, Barley, Rapeseed Meal, and De-oiled Rice Bran, so the product mix changes with global price cycles and crop conditions. - **Organic niche when it pays** - it identified a market for organic feed ingredients and focused exports on organic Soybean meal, Maize, and Barley, giving it a higher-value lane when conventional commodity margins are thin. - **Paid on the ship’s rail** - all export revenue is earned on an FOB (Free on Board) basis, meaning the company books the sale once goods cross the ship’s rail at an Indian port, and it does not bear the freight or insurance risk beyond that point. - **The customer list is concentrated and global** - in various years, single buyers like TH Milk Food Jsc in Vietnam have accounted for more than 10% of revenue, so relationships with a handful of large feed manufacturers drive the export book. - **Insured against a buyer who won’t pay** - the company takes trade insurance policies, specifically ECGC (Export Credit Guarantee Corporation) cover, to protect itself against customer defaults in far-away markets. ## 2. Domestic cattle feed: the branded manufacturing play **Under the “ROHINI” brand, the company makes and sells cattle feed and nutritional supplements to dairy firms and milk producers, turning the same agricultural commodities it trades into a sticky, recurring local business.** - **Sold to dairies, not to farmers one by one** - it supplies feed products to reputed milk-producing companies in Rajasthan and adjoining states on a contract basis, and also partners with new entrants in the dairy field, so the customer base is institutional rather than retail. - **A brand built on the plant floor** - the product range includes Cattle feed, Mineral Mixture, Madhu Amrit, DCP Rohini Brand, and Toxin binder, with newer launches like Liquid Calcium, Goat feed, Horse feed, and Bypass protein (RSM) added in FY24, all made at the company’s own Sitapura, Jaipur facility. - **The plant also works for hire** - beyond its own branded products, the company processes medicinal and herbal items on a job-work basis for other parties, using the same pulverizing and blending lines, which keeps the machinery running and adds a fee-based income stream. - **Pushing deeper into India** - domestic sales jumped from 8% of total revenue in FY24 to 44% in FY25, driven by product customization, competitive pricing, and a deliberate expansion of the distribution network and digital sales platforms. - **Essential enough to run through a lockdown** - the government categorized animal feed as an essential good during COVID-19, so the plant kept operating even when most industries were shut, though at reduced capacity. # Group structure and partners **The company stands alone - no subsidiaries, no joint ventures, no foreign collaborators - run by a promoter who has been at the helm since the day it was founded.** - **A solo entity with a single plant** - Unique Organics has no subsidiary, joint venture, or associate company, and all its non-current assets sit inside India, so the entire business operates from one legal entity and one manufacturing site in Jaipur. - **A Vietnam subsidiary was approved but never confirmed** - in November 2023 the board approved incorporating a wholly owned subsidiary in Vietnam, yet no subsequent filing shows it was ever operationalized. - **The founder is still in the driver’s seat** - Managing Director Jyoti Prakash Kanodia has been with the company since its incorporation in 1993, bringing over 31 years of experience in agri-commodity trading and export, and the promoter group collectively holds a significant stake. - **New ambitions written into the rulebook** - in September 2023 the company amended its Memorandum of Association to permit entry into mining, minerals, rubber, plastics, fertilizers, pesticides, and testing laboratories, signalling an intent to diversify far beyond feed and food.