1. Rights issue funded - The ₹30.25 crore rights issue closed fully subscribed, with allotment on February 24, 2026 and BSE trading from March 6, 2026; ₹30 crore went to working capital. This roughly doubles equity capital to ₹22.7 crore, funding the working-capital-intensive trading model without debt.
2. Retail expansion - Management plans physical stores in Tier 2 and Tier 3 cities, driven by urbanization and rising disposable income in smaller towns. This moves the company beyond wholesale distribution into direct retail, where hallmarking and transparency favor organized players over the unorganized sector.
3. Product innovation - The design team is introducing new collections from minimalist to statement pieces, plus made-to-order and bespoke customization for millennials. Customization is expected to enhance customer loyalty and margins.
4. Omni-channel digital tools - The company is adding virtual consultations, design previews, and appointment scheduling to augment offline stores. Online jewellery sales are expected to grow at over 8% CAGR, and digital tools let it reach customers beyond traditional retail channels.
5. Import-export entry - The company has entered import and export activities, expanding growth opportunities beyond domestic wholesale. This opens new revenue streams, though no foreign exchange flows occurred in the last reported year.
6. Ethical sourcing - The company is aligning with responsible sourcing, transparent hallmarking, and conflict-free materials. Rising preference for hallmark-certified jewellery lets organized players take share from the unorganized sector.
7. Women-focused lightweight jewellery - Growing financial independence of women is driving demand for self-purchased, lightweight, daily-wear jewellery. Women held over 55% of the jewellery market in 2023, making this a large addressable segment.