### **Company Snapshot** - **Founded:** 1934 - **Headquarters:** India - **Core Business:** Integrated building solutions including **roofing**, **ceilings**, **walls**, **cladding**, **flooring**, and **pre-engineered steel buildings (PEB)** - **Operational History:** Nearly 90 years of leadership in the Indian building materials sector - **Employees:** 1,123 (as of Aug 2025; 892 permanent, 231 non-permanent) - **Geographic Reach:** - Domestic: Operates in **all 28 Indian states and 8 Union Territories** - International: Presence in **35+ countries**, with exports contributing **1.63%** of total turnover (Aug 2025) - **Market Position:** One of India’s largest and most diversified manufacturers of **asbestos-free cement (AC) roofing sheets** and **pre-engineered steel buildings (PEB)** --- ### **Key Business Segments & Revenue Mix** Everest Industries has strategically diversified beyond its historic roofing focus into a full-spectrum provider of modern, sustainable building solutions. | Segment | Revenue Contribution | Key Highlights | |--------|----------------------|---------------| | **Building Materials (Roofing, Boards & Panels, Ceilings, Cladding)** | ~65% (FY25) | Core revenue pillar; includes flagship products like Everest Evercool, SuperHD, Supercolour, Hi-Tech, Rapicon | | **Pre-Engineered Steel Buildings (PEB)** | **36%** (Aug 2025, up from 25–31% in earlier periods) | Fastest-growing segment; serves multinational and blue-chip clients across warehousing, logistics, industrial, and infrastructure sectors | > 💡 *Diversification Trend: PEB segment has grown steadily from 25% (FY24) to 36%, signaling successful strategic expansion.* --- ### **Manufacturing & Distribution Capabilities** #### **Production Infrastructure** - **8 Manufacturing Plants** across India (strategically located for regional demand, raw material access, and logistics optimization) - **Key Products & Capacities (as of Aug 2025):** - **8.5 lakh metric tons/year** – Roofing sheets - **174,801 metric tons/year** – Boards - **39,911 metric tons/year** – Panels - **72,000 metric tons/year** – Steel Buildings (PEB) - **New Plant Commissioned:** Mysore Works (2024) – Board and panel production in record time (13 and 10 months respectively); contributed to **>4x growth in Rapicon sales** in South India - **Future Expansion:** MoU signed in Feb 2025 for a **Rs. 138 crore fibre cement board plant in Matia, Goalpara, Assam** #### **Nationwide Distribution Network** - **12,000+ channel partners** (dealers, distributors, contractors) - **Over 11,000 retail outlets** across rural, semi-urban, and urban markets - **30+ sales depots** (up from 32 in Mar 2025), with **23 depots supporting PEB division** - **Coverage:** - **400+ cities** - **100,000+ villages** - **1,693 dealers**, **6,640 contractors** actively engaged --- ### **Core Product Portfolio & Innovation** Everest continues to innovate with **sustainable, high-performance, and aesthetically modern** building materials. #### **1. Roofing Solutions** - **Flagship Products:** - **Everest CBS Grey**: Foundational product, known for reliability and versatility - **Everest Supercolour**: India’s **first & only coloured cement roofing sheet** (6 vibrant options), combines aesthetics with corrosion resistance, anti-fungal properties, and heat insulation - **Everest Hi-Tech**: Non-asbestos fibre cement sheets, **GreenPro-certified**, ideal for industrial and chemical environments; used in landmark projects like Our Lady of Dolours Basilica (108,000 sq. ft.) - **Everest Evercool**: **Certified cool roofing** solution with high **Solar Reflectance Index (SRI)**; reduces indoor temperatures by **up to 11°C**, promoting energy efficiency and thermal comfort - **Accessories:** Full range including ridges, barge boards, no-pan light curves, and **EPDM washers** (leak-proofing) - **Marketing Campaigns:** - **#GarmiKiNoEntry** – promotes Evercool as affordable thermal insulation - **#UparwalaSambhalLega** – digital campaign with strong rural appeal #### **2. Boards & Panels** - **SuperHD**: **A1 fire-rated**, high-density fibre cement board; **India’s No. 1 board** in its category; used in high-rise cladding and exteriors - **DuraPro**: High-performance exterior board with **cross-mesh technology**; resistant to humidity and weather - **Rapicon Solid Drywall**: Offers **175-minute fire rating**, **39 dB sound insulation**; superior to gypsum in performance - **Arte Series (Artewood, Artestone)**: Premium, design-forward cladding panels targeting the luxury and aspirational market - **Bioclean**: Anti-microbial ceiling for healthcare, pharma, and data centers - **Green Advantage:** Products are **lightweight**, **reusable**, and contribute to **lower lifecycle carbon emissions** #### **3. Pre-Engineered Steel Buildings (PEB)** - Provides **end-to-end turnkey solutions**: design, engineering, manufacturing, delivery, and installation - **Custom-designed** using advanced tools: **SAP, Tekla Structures, STAAD Pro** – optimized for wind, seismic, load, and site-specific conditions - **Applications:** Warehouses, logistics parks, multi-storey buildings, industrial facilities, data centers, infrastructure, commercial structures - **Key Projects:** - **Pragati Infra, Palwal**: 3 buildings (>21,000 sqm, 1,000 MT steel) with energy-efficient features - **KMRA Associates**: Expansible warehouses in 4 cities using **Rapicon panels** (800+ MT) - **Airplane Hangars**: 93-meter clear span in Delhi; pinned base design minimizes civil work - **Supply Chain:** Customer pull-based model (driven by Theory of Constraints), enabling faster response and project execution --- ### **Strategic Growth Initiatives (Aug 2025 Focus)** #### **1. Market Expansion** - Targeted growth in **high-growth sectors**: - Food processing - E-commerce logistics - Rural infrastructure - Data centers - Focus on **sustainability-driven projects**, leveraging thermal and fire performance of fibre cement and steel solutions #### **2. Digital Transformation** - **Digital-First Marketing:** - Targeted campaigns on **Google, YouTube, Facebook, Instagram** - Generated **32.9 million unique impressions** and **21x ROAS** via #GarmiKiNoEntry - Multilingual, region-specific content for B2B and B2C audiences - **Sales Enablement:** - **Optimized landing pages**, **CRM integration**, **preliminary design simulators** for early-stage client decisions - **25–55% digital sales growth** reported (varies by segment) - **Neev App**: 6,500+ registered contractors for training and engagement #### **3. Innovation & R&D** - **Everest Innovation Centre (Mumbai)** and **R&D center (Bangalore, est. 1981)** drive continuous innovation - Focus areas: - **Smart steel technologies** - **Modular & sustainable designs** - **Carbon footprint reduction** across product lifecycle - **Structural innovation** for faster project cycles - Launches: - **DuraPro-A**, **ColourClad**, **Evercool – Single Coat**, **Supercolour (Red)** with reduced labor and material input #### **4. Brand & Customer Engagement** - **B2B Thought Leadership:** - Technical webinars for EPCs, architects, and consultants - **"Everest Connect"** – panel discussions and city events to strengthen industry authority - **"SteelTheSpotlight – Season 1"** – youth engagement for brand perception - **Grassroots Marketing:** - Targeted van campaigns, demo sheds showing real-time temperature differences - Vernacular storytelling and live demonstrations in rural areas - Influencer collaborations, dealer training, and **High-Flier 4.0 loyalty program** (e.g., Baku trip for top dealers) --- ### **Sustainability & ESG Commitment** - **Sustainable Materials:** Products are **asbestos-free, reusable, recyclable, and low-carbon** - **Green Certifications:** Products **GreenPro and IGBC certified** - **Eco-Friendly Construction:** - Dry construction saves **340 liters of water per sq. ft.** - **30% reduction in construction pollution** - Up to **70% materials salvageable** during renovations - **Operational Sustainability:** - Water conservation and **waste heat recovery systems** deployed across plants - Migration to **cloud-based IT** (SAP Hana, Zoho, DarwinBox) improves efficiency --- ### **Market Performance & Challenges** - **Market Share:** Maintained and expanded in domestic AC roofing despite weak rural demand and economic headwinds (FY24–25) - **Demand Drivers:** - Rural household construction - Industrial investment - Government housing schemes - Global manufacturing shift to India post-pandemic - **Competition & Risks:** - **Price volatility** in steel and raw materials - Competition from **GI sheet manufacturers** (low-cost alternative) - Potential entry of **international FCB players** into Indian market - **Competitive Edge:** - **Strong rural brand trust**, **pan-India distribution**, **technological innovation**, and **integrated solutions** give Everest a significant advantage --- ### **Recent Milestones & Recognition** - **Completed Iconic Projects:** - **Burgery In Café (Thrissur)** – 2,500 sq. ft. urban design using Everest Hi-Tech sheets - **Baviskar Poultry Farm (Dhule)** – Evercool improved thermal comfort and poultry productivity - **Pandemic Healthcare Center (Vashi, Mumbai)** – 76,762 sq. ft. built in lockdown, showcasing agility and scalability - **Awards & Recognition:** - Recognized as **India’s No. 1 high-density board** (SuperHD) - **"Reimagine" brand repositioning** signals transformation from roofing provider to holistic builder - **Everest NextGen 2.0** – engaged 500+ young architects, fostering future design collaborations