Key Takeaways
- Volume-led market share grab: Domestic Cables & Wires volume surged 30-40% YoY, pushing organized market share to ~25-26%, while international revenue declined as the US distribution model resets.
- FMEG losses deepened on one-offs: A ₹10.5 Cr JV impairment and aged inventory provisioning drove the segment deeper into the red, masking 17% YoY revenue growth and a reorganization meant to fix execution.
- Capex cycle conviction is high: Management committed ₹1,000-1,100 Cr annually for 2-3 years, betting that demand over the next decade will outstrip current industry capacity.
- Margins have a floor, not a ceiling: Cables & Wires EBIT margin is seen as sustainably 12-13%, with mix and operating leverage providing upside; EPC margins will settle at mid-to-high single digits.
- What to watch next quarter: Whether the FMEG reorganization starts closing execution gaps, the pace of international stabilization, and any new mid-term guidance that resets the top-line ambition beyond Project Leap's ₹20,000 Cr.
Cables & Wires: Volume Surge and Market Share
- Volume growth drove the quarter, with domestic Cables & Wires volume up 30-40% YoY. Cables grew faster, in the high 30s, while wires grew in the lower 30s.
- Market share in the domestic organized Cables & Wires market rose to approximately 25-26%, up from 22-24%, a significant gain that management attributes to robust demand and internal initiatives.
- End-sector visibility is limited because 89-90% of sales flow through distributors; only ~10% is direct, so the company cannot quantify which end-sectors are driving growth.
- Copper price rise is not seen as a material risk to gross margins or growth, given the industry's robust pricing mechanism. Management pushed back on the idea that Q4 growth was inflated by inventory stocking tied to copper prices.
- Full-year margin improvement came from operating leverage on higher capacity utilization, a mix shift toward better-margin LDC cables, margin-accretive export orders, and strategic pricing revisions in wires.
Upadhyaya: "we believe that about 12% to 13% is the margin profile that we should be able to consistently deliver on the cables and wires business"
International Business: A Reset, Not a Retreat
- US business model transition is the primary drag on international revenue. The company is moving from a direct model to a distribution model, similar to the shift executed in India a decade ago. Stabilization is expected to take another 3-5 quarters.
- Geography shift is already underway: in Q4, the Middle East (Saudi Arabia, UAE and others) contributed 60% of international sales, while demand from Europe and Australia remains robust. One or two new countries are added every quarter.
- US competitive moat rests on multiple pillars: China-plus-one diversification, approvals for almost all product types (secured over 3-4 years), a new warehouse enabling delivery within days instead of weeks, and consistency in quality and product availability versus Chinese competitors. Management argues these differentiators would persist even if import duties on Chinese cables were lifted.
- The FY26 target of reaching 10% revenue contribution from international business is still seen as achievable based on the demand environment, though revised guidance will come with the new mid-term plan.
Upadhyaya: "even if, let's say, four years, five years down the line, the import duties, which are there on the Chinese cable is lifted up, there will still continue to be this differentiator in terms of the consistency of quality and product availability"
FMEG: Deep Losses Mask a Restructuring
- Revenue grew 17% YoY, partly helped by a lower base in Q4 FY23, when channel inventory was high due to the BEE fan transition. Fans had a seasonally strong quarter, and switches and switchgears continued strong momentum on real estate uptick and new product initiatives.
- Profitability collapsed due to two one-time hits: a ₹10.5 Cr impairment of the Techno Electromech JV (a 50:50 JV hurt by continued price decline in lights) and a similar-sized provisioning on aged inventory of lights and fans. Operational inefficiencies from low capacity utilization added to the drag.
- A reorganization is underway: all B2C business verticals have been merged under one business head with decentralized decision-making. Execution gaps identified under Project Leap are being addressed over the next 2-3 quarters, with new heads accountable for closing them.
- The product mix is shifting toward better-margin categories. Fans and lights combined now contribute ~50% of FMEG revenue, down from ~60%, while switches and switchgears contribute in the high teens. The aim is to grow the latter further.
- Capacity utilization is currently low since everything is manufactured in-house. Scaling sales over the next 2-3 years is the lever to improve operating leverage.
- Premiumization is the fan strategy: over 90 SKUs were launched during the year, mostly in premium and BLDC ranges, and the new Silencio range saw an encouraging pan-India response.
Upadhyaya: "one can only believe and try to execute, and that is what we are trying to do"
EPC: An Enabler, Not a Standalone Bet
- Revenue grew 4x YoY in Q4, driven by projects won under the government's RDSS scheme. The open order book stands close to ₹5,000 Cr, to be executed over the next 3-4 years.
- EPC is a cable-enablement play: the company only bids for projects where there is a supply-of-cable element, making the segment a strategic enabler rather than a pure-play construction business.
- Margins will compress from historically better levels. With the large RDSS order book now in the mix, management expects mid-to-high single digit sustainable operating margin over the mid-to-long term.
- Top-line contribution is expected to remain in the single digits of consolidated revenue going forward.
Capex and Capacity: Betting on a Decade of Demand
- ₹1,000-1,100 Cr annual capex is planned for each of the next 2-3 years, totaling ₹3,000-3,300 Cr. The largest share goes to Cables & Wires, with some toward backward integration and a small portion for FMEG. No new categories are being invested in currently.
- The EHV plant in Halol will become operational by end of FY26 and start contributing to revenue in FY27. A technology tie-up with a large international player is already in place. Approvals are not expected to hold up revenue in FY27.
- Other capex allocations include special purpose cables, cables for international business, OFC cables at the Halol facility, and expansion of HT, LT and other cables at the Daman facility. The EHV plant accounts for ~20% of the total capex.
- Asset turnover on all incremental capex is expected to be approximately 5x to 6x.
- The rationale is a conviction that demand over the next five to ten years will outstrip the capacity of existing players.
Guidance & Commitments
| Commitment | Specifics | Timeline |
|---|---|---|
| International business stabilization | US distribution model transition to stabilize | 3-5 quarters |
| FMEG execution roadmap | Steps to improve execution completed; business then grows faster than industry | End of calendar year 2024 |
| EPC sustainable margin | Mid-to-high single digit operating margin | Mid-to-long term |
| Capex program | ₹1,000-1,100 Cr annual investment | Next 2-3 years |
| EHV plant operational | Plant becomes operational, contributes to top line | End FY26; revenue from FY27 |
| Asset turnover on capex | ~5x to 6x on all incremental capex | Over investment cycle |
| Cables & Wires sustainable margin | 12-13% EBIT margin consistently deliverable | Long term |
| New mid-term guidance | Revised top-line and segment-level guidance unveiled | During FY25 |
| FMEG capacity utilization improvement | Scaling sales to improve operating leverage | Next 2-3 years |
Key Metrics
| Metric | Q4 FY24 |
|---|---|
| Consolidated revenue | ₹5,600 cr, +29% YoY; first time surpassing ₹5,000 cr quarterly |
| Consolidated EBITDA margin | 13.6%, +26% YoY; ~50 bps improvement QoQ |
| Consolidated PAT | ₹500+ cr, +29% YoY; highest quarterly PAT ever |
| Consolidated PAT margin | 9.9% |
| Full-year consolidated revenue | ₹18,000+ cr, +28% YoY |
| Full-year consolidated EBITDA margin | 13.8%, +35% YoY; ~70 bps expansion |
| Full-year consolidated PAT margin | 10.0%, +41% YoY; ~90 bps expansion |
| Wires & Cables business revenue growth | +22% YoY (Q4); +27% YoY (full year) |
| Domestic Cables & Wires volume growth | 30% to 40%, both Q4 and full year |
| Domestic organized Cables & Wires market share | 25% to 26%, up from 22% to 24% in previous year; 18% to 19% at industry level |
| International business revenue | ₹430 cr, +60% QoQ; YoY de-growth |
| International business full-year revenue contribution | 8.0% |
| FMEG business revenue growth | +17% YoY |
| Premium and BLDC fans share of fans sales | 28% |
| EPC business revenue | ₹467.6 cr, 4x YoY growth |
| EPC business segmental margin | 8.5% (Q4); 11.5% (full year) |
| EPC business open order book | ₹4,800 cr, to be executed over next 3 to 4 years |
| Net cash position | ₹2,140 cr, improved from ₹1,890 cr in Q4 previous year |
| Working capital cycle | 48 days, tad improvement over previous year |
| FY24 capex | ₹860 cr |
| Planned annual capex for next 2-3 years | ₹1,000 cr to ₹1,100 cr |
| Combined Cables & Wires capacity utilization | Mid-70s% |
| Cables & Wires full-year EBIT margin | 14.7% |
| FMEG one-time impairment of Techno Electromech JV investment | ₹10.5 cr |
| FMEG one-time provisioning on aged inventory of lights and fans | ~₹10.5 cr |
| Global footprint | 79 countries |