NSE:RAMBHAJO management interview: Advit Jewels Debuts With A 37% Premium: Is This SME IPO's Sparkle Just Beginning? | Business News
ET Now, 2026-07-01. Video: https://www.youtube.com/watch?v=hpCLBCgavx0
- Debt repayment plan: Advit Jewels listed at a 37% premium, and proceeds from the issue will be used to repay outstanding loans, making the company debt-free.
- FY27 demand outlook: Management expects demand to roughly double by FY27, driven by strong growth in luxury wedding demand, bridal Polki jewellery, and new Gen Z collections.
- B2C retail expansion: The company plans to open multiple stores—including a flagship direct-to-consumer showroom in Jaipur by December—to lift the B2C share to approximately 30% or more of revenue.
- Inventory and hedging: Working capital efficiency will be improved by rotating existing stock across expanding store locations, while raw material price volatility is managed by hedging gold.