NSE:SENCO management interview: Senco Gold के Q4 Business Update और Growth पर MD & CEO Suvankar Sen का Outlook | ETNS
ET Now Swadesh, 2026-04-08. Video: https://www.youtube.com/watch?v=mKo_c6uCg_w
- Revenue growth outlook: Senco Gold targets 20% to 25% overall growth and conservative same-store sales growth of 12% to 15%, supported by strong footfalls ahead of Akshaya Tritiya and the wedding season.
- Inventory hedging strategy: The company is currently hedging 50% to 60% of its inventory to balance liquidity and price volatility, with plans to increase hedging to 75% to 80% once market stability returns.
- EBITDA margin target: Operating margins are expected to be around 7.5% to 7.8%, driven by strong diamond jewellery demand (which grew 30% to 32% last year), cost controls, and inventory optimization.
- Store expansion plan: Senco plans to open 18 to 20 new stores, focusing on tier 2 to 4 cities with 12 to 13 franchisee locations and 6 to 7 company-owned stores funded via internal accruals and minor debt.
- Consumer purchase trends: Old gold exchange constitutes 45% to 48% of transactions as buyers adapt to elevated gold prices, alongside increasing adoption of lightweight 9-carat, 14-carat, diamond, and silver jewellery.