• Core business profitability: The core segment achieved a 12.5% profit margin last year, while the emerging business lines grew 65%, contributing to an overall operating cash flow exceeding ₹50 crore.
• Merchant acquisition metrics: Digital channels account for 97% of merchant onboarding, with acquisition costs dropping to ₹2,800 per merchant from ₹4,000 two years prior, alongside a net revenue retention rate of approximately 108%.
• Delivery contribution margin: Partnering with more than 42 logistics providers across express and hyperlocal categories, the company sustains a 21% contribution margin after accounting for courier payouts, account management, and marketing expenses.
• IPO proceeds deployment: Funds raised from the offering will be directed into engineering, AI, and marketing for emerging segments—including checkout, omni-channel commerce, and exports—as well as fully repaying ₹210 crore in debt.