- **Tips Films** is a film studio that owns what it makes - over 35 Hindi films and 8 Regional films in perpetuity - so a hit keeps paying for decades through satellite, digital and music deals long after it leaves theatres. The company was carved out of its music-distribution parent, Tips Industries, in 2022, but its filmmaking roots go back to 1995, when it became the first corporate studio in India and shot six movies simultaneously - four of them superhits - under personal and financial pressure that forged a habit of betting on story and music while keeping budgets tight. That same project-by-project discipline, where talent is hired per film and every cost is written off within twelve months of release, still shapes how it operates today. # Business segments A single engine - filmmaking - that feeds three natural revenue streams: producing new pictures, distributing them (and, increasingly, other producers’ pictures) for a theatrical fee, and licensing a library it already owns outright. ## 1. Film production: the studio that bets on story, not scale **It makes small and mid-budget films across Hindi and regional languages, writes off the entire cost within a year of release, and aims to own every right forever.** - **Paid for by the library, not by debt** - because the company already owns over 35 Hindi films and 8 Regional films outright, income from satellite and digital licensing of older titles funds new productions, reducing the pressure to chase big opening weekends. - **Budget is the risk control** - for large-budget projects it shares the cost with actors and co-producers on a revenue-sharing basis; for everything else it stays in the small-to-mid range, choosing stories and directors it believes can recover their cost even with a modest theatrical run. - **Costs vanish fast, so surprises are visible** - the company writes off 100% of a movie’s cost within 12 months of release, a more conservative policy than the old 60%-in-year-one approach, which means a flop hits the books immediately rather than lingering. - **A pipeline built for 4-5 releases a year** - the team is geared up for 5 to 6 productions per year and is building the project pipeline to scale up to releasing 4 to 5 movies per annum over the next 2 years, with a mix that includes Hindi theatrical films, direct-to-OTT titles, and regional-language pictures such as its first Marathi release, “Sridevi Prasanna,” in early 2024. - **The hit ratio is the pitch** - the company claims a success rate above 85%, which it attributes to reading the audience’s pulse and to the fact that even a film that underperforms in theatres, like the critically praised “Merry Christmas,” still adds a permanent asset to the library. ## 2. Film distribution: collecting a fee on every ticket, for its own pictures and now for others **It places movies in theatres on a deal-by-deal basis, earning revenue from box-office ticket sales and, more recently, from distributing third-party films.** - **Paid when the audience pays** - distribution revenue is recognised based on actual ticket sales at theatres, with minimum-guarantee deals recognised when theatrical rights are transferred. - **Deals that protect the distributor** - if a film does not perform, the company must refund the distributor’s money within three months, which keeps relationships intact but also disciplines its choice of projects. - **Now a service for other studios** - in early 2025 the company distributed the Salman Khan-starrer “Sikandar” for Nadiadwala Grandson Entertainment, opening a line of business that also strengthens its own network for placing its own films. ## 3. The library: a catalogue of roughly 50 films that pays again and again **Every picture it has ever produced - from “Raja Hindustani” and “Race” to “Bhoot Police” - sits in a perpetual-rights library that is licensed to satellite channels, OTT platforms and music services.** - **Owned, not rented** - the company retains all intellectual property rights for every film it produces, so a single title can be sold to a satellite broadcaster, a streaming platform and a music label, each under a separate contract. - **A catalogue with built-in brand recognition** - the library holds more than 35 Hindi films and 8 regional films, including National Award-winner “The Legend of Bhagat Singh” and commercial hits such as “Race 2” and “Ajab Prem Ki Ghazab Kahani”. - **New windows keep opening** - the company sees emerging monetisation avenues in social media, gaming and the metaverse, while the rise of OTT platforms has already turned streaming rights into a reliable second window after theatres. # Group structure and partners **Tips Films is a standalone listed company with no subsidiaries, run by the founding Taurani family and linked by a related-party arrangement to its former parent, Tips Music.** - **A clean demerger, no subsidiaries** - the company was created by transferring the film division of Tips Industries into a separate listed entity in 2022, and it holds no stakes in any subsidiary, associate or joint venture. - **The family runs the floor** - founder Kumar S. Taurani chairs the board; his brother Ramesh Taurani, who is credited with delivering several blockbusters, handles the creative side as managing director; and Ramesh’s daughter Jaya Taurani oversees schedules, budgets and script shortlists. - **A standing deal with the music sibling** - the company can sell audio-video rights to Tips Music (the renamed Tips Industries) under a related-party arrangement worth up to INR 60 crores, and broader transactions with the promoter group can reach INR 400 crores in a year.