### **Company Overview** Urja Global Limited is a leading integrated renewable energy company in India, focused on clean energy solutions across **solar energy, electric mobility (EVs), battery storage, and digital sustainability initiatives**. The company operates through a diversified portfolio of products and services under the brands **'Urja'** and **'I-volt'**, with a vision to drive mass adoption of sustainable technologies in both urban and rural India. Headquartered in India, Urja Global is supported by a robust network of subsidiaries: - **Urja Batteries Limited** – battery manufacturing and distribution - **Sahu Minerals & Properties Ltd** – mining and real estate - **Urja Digital World Limited** – digital technology, e-commerce, and e-education The company maintains a **low-debt, asset-light operating model**, enhancing financial flexibility for scalability and innovation. --- ### **Core Business Segments** #### 1. **Solar Energy Solutions** Urja Global offers end-to-end services for **on-grid and off-grid solar power systems**, including: - Solar rooftop installations (residential, commercial, industrial) - Solar water pumps - Solar home lighting systems - Solar panels, inverters, and charge controllers - Solar-powered appliances (e.g., Urja Solar Atta Chakki) As a **channel partner accredited by the Ministry of New and Renewable Energy (MNRE)**, the company benefits from government schemes like **PM-KUSUM and solar rooftop subsidies**, positioning it to expand in decentralized solar markets. In **September 2025**, Urja achieved **pan-India solar registration**, enabling nationwide delivery of solar solutions and significantly enhancing market reach. #### 2. **Electric Mobility** Urja has strategically expanded into the **electric two-wheeler market**, launching a range of **RTO-compliant high-speed e-scooters**: - **CHETNA** – launched in Aug 2024 with features like remote lock, regenerative braking, anti-theft protection, and mobile charging - **E-life, E-zess, Rudra** – targeting last-mile connectivity and affordable transportation The company operates EV manufacturing units in **South and East India**, improving production capacity and cost efficiency. A dedicated EV assembly line was established in FY 2023–24, and the company is advancing **lithium-ion battery production** to ensure self-sufficiency for its EV division. Urja also manufactures and sells **e-rickshaws** and emphasizes innovation in **battery life, vehicle safety, digital connectivity, and charging infrastructure**. #### 3. **Battery Technology & Manufacturing** Urja produces a wide array of advanced batteries under the **'Urja' and 'I-volt'** brands: - Lithium IOB batteries - Automotive, inverter, and solar batteries - E-rickshaw batteries - Lead-acid and lithium-ion storage solutions In **2024**, the company obtained **EPR (Extended Producer Responsibility)** certification for importing EV batteries and has partnered with **Tesla Power** to enhance battery manufacturing capabilities. It plans to **maximize lithium-ion production capacity by 2025**, supporting both grid and off-grid energy storage demand. --- ### **Strategic Initiatives & Expansion Models** #### **Urja Kendra – Decentralized Renewable Energy Hubs** Launched as a **micro-entrepreneurship model**, Urja Kendra acts as an integrated energy retail and training center at **Gram Panchayat levels**. Key features include: - **"ऊर्जा बनाओ, ऊर्जा बचाओ, पैसे कमाओ" (Generate, Save, Earn)** – promoting solar adoption, energy efficiency, and income generation - Employment and skill development in solar, EVs, bio-CNG, and digital services - Retail sales of solar products, batteries, EVs, and LED lighting - Part-time and full-time training at **Government ITIs and Urja Incubation Centers** - Target: **250,000 Urja Kendras across India** Urja Kendras operate under a **hub-and-spoke franchise model** and are supported by partnerships with organizations like **E-Mitra (Rajasthan)** and **Vanvasi Raksha Parivar Foundation**. #### **Urja Rath Campaign (Sept 2025)** Launched on **September 9, 2025**, the **Urja Rath** mobile outreach campaign aims to strengthen **brand awareness, community engagement, and product demonstrations** in rural and semi-urban regions. #### **6P & 6E Business Model** The company leverages its **6P framework** (Public, Private, Progressive, Profitable, Panchayat, Partnership) and **6E pillars** (Energy, Environment, Economy, Equity, Efficiency, Empowerment) to deliver **converged clean energy solutions** with community impact. --- ### **Market Position & Growth Drivers** #### Key Strengths: - **Pan-India solar registration (2025)** – enables national expansion - **Dual distribution strategy**: network of dealers/distributors + **direct-to-consumer e-commerce platform** - Strong alignment with national missions: **FAME-II, National Solar Mission, PM-KUSUM, rural electrification** - **In-house manufacturing and R&D**, especially in lithium-ion technology - **Low debt, scalable asset-light model** #### Industry Tailwinds: - Rapid growth in **EV adoption and lithium-ion battery demand** - Solar power at **cost parity with diesel**, driven by falling prices and policy support - Increasing demand for **energy storage in grid and off-grid applications** - Government focus on **rural livelihoods, skill development, and zero-emission transport by 2050** --- ### **Digital & Social Initiatives** - **Urja Digital World Limited** manages: - E-commerce for EVs and solar products (direct doorstep delivery) - Digital marketing, branding, and online customer engagement - **E-education and skill training via Urja Kendras** - **Be-swasth Telemedicine Platform** A CSR-driven initiative offering **affordable virtual healthcare** through a mobile app and website, targeting underserved and remote populations. - **LED Lighting Expansion** Capitalizing on declining costs and high efficiency, Urja promotes LED lighting as part of its **portable power and energy efficiency** portfolio. --- ### **Financial Highlights (FY 2023–24)** - **Standalone Revenue**: ₹4,453.83 lakhs (**+10.29% YoY**) - **Standalone Profit After Tax**: ₹177.92 lakhs (**+32.68% YoY**) - **Group Revenue**: ₹4,141.22 lakhs (**+10.98% YoY**) - **Group PAT**: ₹203.50 lakhs (**+33.44% YoY**) Growth driven by **product innovation, digital marketing, cost optimization, and expansion into high-margin segments**. --- ### **Operational Footprint** - **Head Offices & Branches**: Abu Road, Jodhpur, Khar, Delhi, Hyderabad - **Operational in 4 Indian states** – expanding to national scale; **no international exports** - Manufacturing and assembly units in **North, South, and East India** - Distribution network spans urban and rural markets