### **Overview** Visaka Industries Ltd. (VIL) is a leading Indian manufacturer with a strong presence in **building materials**, **synthetic yarn**, and **integrated renewable energy solutions**. Founded in **1981** by Dr. G. Vivekanand, the company is now led by **Mr. G. Vamsi Krishna** and headquartered in Hyderabad. With **13 manufacturing facilities** and **13 marketing offices** across India, VIL has evolved from a traditional asbestos cement sheets producer into a **modern, integrated green building solutions provider**, combining sustainability, innovation, and backward integration across core segments. --- ### **Key Business Segments** #### 1. **Cement Roofing Sheets (Legacy Business)** - **Contribution to Revenue (FY25):** 57% - **Market Share:** 18% – Among the **top two manufacturers in India** - **Brands:** *Visaka*, *Shakti* - **Installed Capacity:** 848,000 metric tonnes per annum (up from 36,000 MT in 1985) - **Production Sites:** 7 plants across Andhra Pradesh, Tamil Nadu, Karnataka, West Bengal, Odisha, Uttar Pradesh, Maharashtra - **Key Drivers:** - Cost-effective alternative to metal roofing (lower heat transfer, noise, and price) - Strong rural demand driven by government housing schemes (e.g., **Pradhan Mantri Awas Yojana**) - BIS-certified quality and trusted brand reputation - **Strategic Shift:** Transitioning from asbestos-based to **non-asbestos roofing**, which contributed ~40% of total revenue in FY24 and rising. --- #### 2. **Fibre Cement Boards & Panels (V-Next) – Growth Engine** - **Contribution to Revenue (FY25):** 28% (₹425 crore) - **Market Share:** **33% – Largest Indian player**, up from 32% in prior years - **Brands:** *V-Next*, *V-Premium*, *V-Designer*, *V-Panel*, *V-Plank* - **Key Features:** - Non-asbestos, autoclaved fibre cement board using **Hatschek process** and high-pressure steam curing - **GreenPro certified** by CII-IGBC; holds TUV Singapore and EXOVA Warrington certifications for fire, water, termite, and UV resistance - Industry-low **carbon emissions of 36 kg/tonne** (30x cleaner than conventional materials) - Replaces plywood, gypsum, brick, and MDF in interior/exterior construction - **Production:** - **5 Plants** in Telangana, Maharashtra, Haryana, Tamil Nadu, and **West Bengal (Midnapore, commissioned Dec 2023)** - Capacity: 321,750 MT per annum - Capacity utilization: **79% in FY25** (up from 72% in FY24) - **Applications:** False ceilings, prefabricated walls, wet areas, facades, industrial structures - **Exports:** 17% of segment sales in FY25 (GCC, UK, South Africa, SAARC) - **R&D & Innovation:** Designer boards, water-repellent variants, UK-specific formulations, lightweight V-Infill load-bearing walls - **Strategic Focus:** **Over ₹428 crore invested in boards business in last decade**; expected to exceed 50% of total revenues in the medium term. --- #### 3. **ATUM – Integrated Solar Roofing Solutions (High-Growth Innovation)** - **Launched:** 2018 - **Product Type:** **Integrated solar roofing** – solar cells embedded in fibre cement V-boards - **Key Benefits:** - Dual function: Roof + power generator (no need for separate installation) - **Space-efficient:** Generates 1 kW power in just **58–60 sq ft**, vs. 80–100 sq ft for traditional solar - Durable: Withstands **wind speeds >180 km/h**, load capacity of **300 kg/sqm**, 30-year lifespan - **Patented technology** in **India, U.S., and South Africa**; applications pending in China and Europe - **Certifications:** BIS (IS: 14286), IEC 61215, IEC 61730, UL (U.S. & EU market access) - **Capacity:** 60–100 MW production capacity (scalable) - **Clients:** Mahindra Resorts, Piramal Pharma, Serum Institute, Indian Railways, Rainbow Hospitals, BPCL - **Growth Catalysts:** - Government initiatives: **PM Surya Ghar: Muft Bijli Yojana**, **PM-KUSUM**, Surya Shakti loans - Monetization of idle rooftop space in commercial, industrial, and institutional sectors - Export expansion to Africa, Asia, and Middle East - **Status:** Early-stage but **high-potential**; growing repeat orders and project pipeline (~40 MW identified) --- #### 4. **Synthetic Yarn (Wonder Yarn) – Sustainable Textiles** - **Contribution to Revenue (FY25):** 14% (down from 18% in FY22) - **Segment Share:** 80% in **niche, specialty synthetic yarns** (e.g., melange, high twist, blended yarns) - **Capacity:** 3,040 twin air-jet spinning positions (≈95,000 ring spindles), stabilized since FY23 - **Plant:** Nagpur - **Sustainability Edge:** - Pioneered **PET recycled ("green") yarns**; recycled equivalent of **>116 million PET bottles** - Green yarns account for 20–25% of monthly sales; expanding in eco-conscious global markets - **Product Advantages:** Low pilling, excellent dye pick-up, cotton-like feel, reduced weaving costs, increased loom productivity - **Clients:** Siyaram, Raymonds, Arvind, Donear - **Global Reach:** Exports to US, UK, EU (Italy, France, Germany, Belgium) for apparel, upholstery, banners, table napkins - **Resilience:** Low client attrition due to **customized, hard-to-replicate yarn counts** --- ### **Strategic Initiatives (2025 Outlook)** | Initiative | Description | |---------|-------------| | **ATUM Life** | Chain of **~10 sustainability experience centers** planned across major Indian metros to showcase integrated green living solutions (solar roofs, sustainable interiors). First studio launched in Hyderabad. | | **V-Next Solutions** | **Turnkey prefabricated building solutions** for corporate and real estate clients. Fully digital via mobile app. Target: ₹1,000 crore revenue by **2030**. | | **ATUM Charge** | **Solar-powered EV charging stations** using ATUM solar roofs and V-Next building materials. Aims to create a **fully green charging ecosystem**. Initial 10 stations planned. | | **Pan-India Manufacturing Presence** | Completed **V-Board plant in Midnapore, West Bengal (₹1,313 crore capex)**, enabling full national coverage, reduced logistics costs, faster supply. | --- ### **Sustainability & Innovation Leadership** - **Environmental Certifications:** - GreenPro (CII-IGBC), BIS, TUV, EXOVA Warrington - Carbon footprint: **36 kg/tonne (V-Next) vs. 1,000 kg/tonne for conventional cement** - **Product Impact:** - V-Next used in **New Parliament Building**, **Surat Bourse**, saving **>100,000 trees** and **45,000 kg carbon/10M sq ft** - **Innovation Pipeline:** - Air-jet VORTEX yarn (single yarn segment) - Improved jointing system for ATUM - Designer, waterproof, and export-specific board variants --- ### **Distribution & Market Reach** - **Dealer Network:** **>10,000 outlets**, **41 depots**, **34 marketing offices** - **Channels:** Dealer-driven (85% sales), Institutional (15%, incl. government, poultry farms, corporates) - **Exports:** V-Next and Wonder Yarn in **25+ countries** (GCC, UK, South Africa, SAARC, Africa, Southeast Asia, Europe) - **Digital Engagement:** - V-Next Solutions app for end-to-end design and ordering - ATUMCharge IoT platform for EV and solar integration --- ### **Financial & Operational Strengths** - **Backward Integration:** Converts raw materials (fly ash, cement, PET) into high-value finished products - **Efficient Operations:** - Pan-India plant dispersal reduces freight costs - **Decentralized profit center model** improves accountability and scalability - **Conservative Capitalization:** - Low gearing and debt; funded through internal accruals - Focus on **short payback projects** and high-ROCE investments - **Margin Resilience:** Achieved through product differentiation, value-added offerings, and automation --- ### **Key Clients** - **Building Products:** Microsoft, Tata Steel, DLF, Waaree Energy, New Parliament of India - **ATUM Solar:** Mahindra, Piramal Group, Serum Institute, Phoenix Group, Indian Railways, Bhabha Atomic Research Centre - **Yarn:** Raymonds, Siyaram, Arvind, Donear ---