Vivid Electromech is a custom builder of the electrical panels and control systems that power India’s data centres, metro lines, and factories - it does not make off-the-shelf products. Founded in 1990 and run from Navi Mumbai, the company spent three decades moving from general electrical contracting into a pure manufacturing focus, exiting low-margin residential and commercial work to concentrate on complex infrastructure projects. Its recurring approach is to license technology from global giants like ABB and Siemens, then engineer, fabricate, and test every panel to a specific customer’s order inside its own factories - a model that turns it into a high-trust extension of its clients’ engineering teams rather than a commodity supplier. # Business segments A single-engine manufacturing business built on custom-engineered electrical panels - one factory floor producing for four distinct end-markets, each with its own technical demands and buying patterns. ## 1. Data centre power distribution: the hyperscale growth engine **The company has quietly become a critical supplier to India’s data centre boom, wiring the power backbone for six of the country’s top ten hyperscale cloud operators.** - **Half the business now comes from data centres** - this vertical contributed roughly 50% of revenue in the last fiscal year, with about 70% of that from hyperscale customers, a quarter from colocation providers, and the rest from enterprise data centres. - **Big-ticket, multi-month projects** - the average data centre order is worth ₹20-25 crore, and delivery cycles stretch from eight weeks to nine months, reflecting the scale and complexity of fitting out a hyperscale facility. - **A testing capability rivals cannot easily match** - the company is commissioning a 1 MW testing facility purpose-built for data centre panels, a rare asset among domestic manufacturers that are not the original equipment makers themselves. - **Demand visibility runs half a decade** - management sees the data centre construction pipeline as a structural growth driver with four to five years of clear demand ahead, and the company is already working with marquee names like adaniConneX, ST Telemedia, NTT DATA, and CtrlS. ## 2. Low-voltage panels: the manufacturing backbone **The company’s original craft - building the panels that distribute electricity inside every building and factory - still accounts for four-fifths of what it makes.** - **Licensed to build the OEMs’ own designs** - it holds a licence from ABB India to manufacture and integrate ArTu K Low Voltage Switchboards, and through its subsidiary it is an authorised Siemens SIEPAN 8PU partner, meaning it builds panels to the exact specifications of the global brands whose components go inside them. - **A portfolio that covers every control-room need** - the low-voltage range spans power control centres, motor control centres, synchronising panels, variable-frequency drive panels, and automation systems, all operating up to 1,000 volts. - **The ArTu K design dominates the factory floor** - within manufactured products, ArTu K-design LV panels made up nearly two-thirds of manufactured revenue, with non-ArTu K LV designs adding another 15%. - **Value per unit swings wildly by end-use** - a data centre vertical can command ₹30-45 lakh, while a metro-rail vertical is typically ₹3-5 lakh, showing how the same core manufacturing skill is packaged differently for different customers. ## 3. Medium-voltage panels: the higher-specification sibling **For infrastructure that moves power at thousands of volts - substations, utilities, heavy industry - the company builds a smaller but strategically connected medium-voltage range.** - **Panels that handle 3,300 to 33,000 volts** - the medium-voltage portfolio includes vacuum circuit-breaker panels, ring-main units, and synchronising panels, serving applications where reliability under high electrical stress is non-negotiable. - **ABB and Hitachi provide the technology backbone** - the company is an ABB system integrator for medium-voltage switchboards in the Silver Category, and it maintains a strategic OEM partnership with Hitachi focused on medium-voltage variable-frequency drives. - **A new factory will triple medium-voltage capacity** - the upcoming Ambernath facility will add 700 medium-voltage verticals per year in its first phase, a significant step-up from the 350-unit capacity at the older Navi Mumbai plant. ## 4. Metro, rail, industrial and renewables: the specialist end-markets **Beyond data centres, the company’s panels are embedded in urban transit, factory floors, and solar installations - the diversified demand base that keeps the order book balanced.** - **Metro and rail infrastructure is a focused vertical** - the company supplies panels for metro projects, where each vertical carries a smaller ticket size of ₹3-5 lakh but projects come in sustained programmes of work. - **Industrial and manufacturing customers form the traditional core** - factories need motor control centres, automation panels, and power-factor correction panels, and the company has served this segment across more than fifteen Indian states. - **Renewable energy is an emerging demand driver** - solar and wind installations require their own power distribution and synchronisation infrastructure, and the company has identified this as one of its four focus segments. # Manufacturing engine: how the panels get built **Three factories, one integrated process - the company cuts, coats, assembles, and tests every panel under its own roof, from raw steel sheet to a finished system ready to be powered up.** - **Fabrication, assembly, and testing happen in sequence** - the process runs from raw-material inspection through computer-controlled cutting and bending, powder coating, bus-bar manufacturing, and finally assembly, wiring, and validation before dispatch. - **Two existing plants are running near full tilt** - the Navi Mumbai unit (24,000 square feet, 5,350 verticals of capacity) operated at over 94% utilisation last year, while the smaller Pune assembly unit (12,000 square feet, 2,150 verticals) ran at 70%. - **A new automated plant is about to come online** - a 120,000-square-foot greenfield facility at Ambernath, with robotic fabrication lines imported from Finland and Italy, will add 15,000 verticals of annual capacity and begin commercial operations by late summer 2026. - **Automation multiplies what a single worker can produce** - the new automated lines need only 12 people where the legacy manual process required 28, and machine processing capacity jumps from 120 tonnes to 580 tonnes per shift. - **The real bottleneck is people, not machines** - management identifies the human-capital ramp-up - hiring and training the 600-plus workforce planned for the new facility - as the primary constraint on reaching full utilisation, since the machinery itself provides a six-to-seven-times capacity multiplier. # Group structure and partners **A listed parent company with a small but strategically important subsidiary that opens the door to Siemens technology.** - **The listed entity is Vivid Electromech Limited** - incorporated in 1990, it listed on the NSE SME Emerge platform in April 2026 and is led by Chairman and Managing Director Sameer Attavar alongside a five-member board. - **Mechtech Infrasolutions is the Siemens gateway** - the company owns 99% of this subsidiary, which is an Authorized Siemens SIEPAN 8PU Licensed Partner for low-voltage switchboard manufacturing and assembly, a partnership that would be difficult to house directly inside the parent given the exclusivity expectations of competing OEMs. - **The subsidiary is small but growing fast** - Mechtech’s turnover rose from \~₹4.17 Lakhs in FY24 to about ₹2 crore in FY26, and post-acquisition it plans to expand into manufacturing its own low-tension and high-tension panels.