PNGS Reva Diamond Jewellery Limited

We are a retail focused jewellery brand involved in the business of sale of a wide range of jewellery made using diamond and precious and semi-precious stones which are studded into precious metals such as gold and platinum. We also retail plain platinum jewellery including rings, bracelets and chains. Our products are sold under our flagship brand, "Reva". As a design-led brand, we offer designs across various price points tailored to various occasions and customer preferences. Our retail network comprises of one brand-exclusive store owned and operated by our Company and thirty-three shops-in-shop stores where we set up our brand in a dedicated space within the premises of the retail stores operated by our Corporate Promoter, P. N. Gadgil & Sons Limited ("Stores"), allowing us to leverage their established infrastructure and customer footfall while maintaining our brand identity. As on the date of this Red Herring Prospectus, we have 34 Stores across 25 cities in the states of Maharashtra, Gujarat and Karnataka aggregating to an area of 647.15 Running Feet. These 34 stores are divided into three categories, namely, (1) franchise owned and company operated ("FOCO"), (2) franchise owned and franchise operated ("FOFO") and (3) company owned and company operated ("COCO"). Our product offerings are designed to cater to a broad spectrum of customers, starting at an accessible price point of approximately Rs.20,000 and going up till high-value jewellery. This entry-level pricing allows us to tap into a larger market, appealing to both first-time buyers and seasoned jewellery enthusiasts who seek high-quality designs without compromising on affordability.