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Rentomojo Ltd
MiscellaneousIPO
₹384 - 404
Founded in 2012, Rentomojo operates India's largest technology-driven direct-to-consumer rental platform for home furniture and appliances, sustaining a circular multi-cycle refurbishment engine across 22 cities. The company purchases durable household goods, leases them to urban consumers on flexible monthly contracts, and repeatedly refurbishes and redeploys returned items to extract cash flows across the full physical life of each asset.
Lot37Min Invest₹14,948Face Value₹1Issue Size₹1,256 CrFresh Issue₹150 CrOffer for Sale₹1,106 Cr
Timeline
9 Sept
Bidding opens
11 Sept
Bidding closes
15 Sept
Allotment
16 Sept
Refund & demat credit
17 Sept
Listing
Subscription
Subscription opens 9 Sept
Reports
Offer Details
Terms
Issue Size₹1,256 Cr
Fresh Issue₹150 Cr
Offer for Sale₹1,106 Cr
Face Value₹1
Lot Size37 shares
ReservationQIB 50% · NII 15% · RETAIL 35%
Application Sizes
Retail₹14,9481-13 lots
sNII₹2,09,272from 14 lots
bNII₹10,01,516from 67 lots
Managers & Registrar
Lead ManagerMotilal Oswal Investment Advisors Limited
Co-ManagerAxis Capital Limited, IIFL Capital Services Limited
RegistrarKFin Techologies Ltd
Ownership & Proceeds
Offer for Sale
Selling ShareholderShares OfferedAmt ₹ CrGeetansh BamaniaPRMTR8,49,17534.31Accel India IV (Mauritius) LimitedOTH78,46,951317.02Edelweiss Discovery Fund - Series IOTH28,82,794116.46IDG Ventures India Fund III LLCOTH28,03,431113.26ValueQuest S.C.A.L.E. FundOTH27,13,418109.62Madison India Opportunities V VCCOTH23,98,55096.90GMO Payment Gateway IncOTH15,12,80061.12GMO GFF Limited PartnershipOTH8,42,17434.02MSIVC 2018V Venture Capital Investment Limited PartnershipOTH7,53,64730.45Pratithi Investment Trust, acting through its trustee S. GopalakrishnanOTH7,19,31529.06Rajeev Chitrabhanu HUFOTH3,07,00012.40VCATs Management Services Trust - IIOTH76,2603.08Renaud LaplancheINDVL7,55,40530.52Gaurav BamaniaINDVL4,00,00016.16Gautam DalmiaINDVL2,54,13010.27Nitish MittersainINDVL1,48,4606.00Subodh ShinkarINDVL1,00,0004.04Total2,53,63,5101,024.69
Shareholding
CategoryPre IPOPost IPOPromoter Group21.49%20.12%Public78.51%79.88%
Objects of the Issue
- Repayment/ prepayment, in full or in part, of certain outstanding borrowings and accrued interest thereon availed by its Company
- Payment of lease rental/ license fee for the company warehouses and experience stores
- Payment of lease rental/ license fee for our warehouses and experience stores
Anchor Book
Bid Date08-Sep-2026
Strengths & Risks
Strengths · as stated in the DRHP
- Consistently profitable D2C player since Fiscal 2023, driven by predictable recurring revenues, acyclical performance and high return on capital employed.
- Leading furniture and appliance rental platform, where scale enables higher subscriber engagements - creating organic demand.
- Integrated multi-stack business model driving a self-reinforcing flywheel at the intersection of e-commerce, subscription, and re-commerce.
- Proven track record of extended reuse during asset life cycle and consistent cohort returns.
- Proprietary technology stack seamlessly facilitating end-to-end operational integration.
- Founder-led company supported by a professional management team and marquee shareholders.
Strategies · as stated in the DRHP
- Leveraging micro-market intelligence to drive omni-channel expansion and strengthen consumer trust.
- Capital-light expansion to capture urbanization driven growth.
- Invest in our technology stack to enhance customer experience, strengthen operational efficiency, and drive cost optimization.
- Strengthen and scale our platform solutions to provide a wider breadth of services.
Risks · as stated in the DRHP
- We derive most of our revenues by renting furniture and appliances (along with other recurring subscriptionrevenue) (97.90%, 98.20% and 98.19% of our revenue from operations for Fiscals 2026, 2025 and 2024,respectively). Consequently, any decline in the demand for renting such products may adversely affect our business,results of operations, financial condition and cash flows.
- If we are unable to procure products from our vendors on commercially acceptable terms or if our third-party manufacturers choose not to manufacture products for us or fail to maintain quality standards or if our margins are impacted by higher supply costs or raw material price increases or delay in supply of the products, our business and reputation may be adversely affected.
- The growth of our business is dependent on our ability to continue to grow the number of subscribers that utilize our rental platform and rental products, and provide high levels of customer experience to increase adoption of our products from existing subscribers. If we are unable to retain our existing subscribers and attract new subscribers, our business, results of operations, financial condition and cash flows may be adversely affected.
- Our historical performance may not be indicative of our future growth or financial results and if we fail to manage our growth or implement our growth strategies, our business, results of operations, financial condition and cash flows may be adversely affected.
- Our revenue is concentrated in key tier-1 and metropolitan markets in India. Adverse local developments could disproportionately impact our business, results of operations, financial condition and cash flows.
- Our operations involve the storage, refurbishment, and movement of assets through and within the warehouses. We have experienced a fire at one of our warehouses in June 2026, and any incident such as fire, natural calamity or operational disruption at these locations could result in asset damage, temporary suspension of operations, increased costs, or delays in service delivery, which may adversely affect our business, results of operations, financial condition and cash flows.